Twelve years ago, Royal Bum Co. was just a dream, an idea fueled by ambition and the desire to create something different. What started as an up-and-coming streetwear brand selling $40 t-shirts has grown into a boutique label with a high-end reputation. This is our story of growth, evolution, and staying true to who we are.
1. The Early Days:
When we launched Royal Bum Co., we were just a small family-owned business with big dreams. We started simple—affordable tees, small runs, and a lot of hustle. Those early days taught us the importance of listening to our customers, refining our craft, and staying patient through the grind.
2. The Turning Point:
Over time, we realized that our vision was bigger than just streetwear—it was about creating a legacy. That’s when we decided to shift gears. We focused on quality, crafting garments with premium fabrics, like our 100% cotton, 285 GSM oversized fit t-shirts. We embraced limited releases and exclusivity to build demand. With campaigns like I Don’t Hang with Everybody, we set ourselves apart from the competition.
3. What’s Next:
Today, Royal Bum Co. isn’t just about clothes—it’s about a lifestyle. We’ve transitioned into a high-end boutique brand while staying grounded in the values that built us. Moving forward, we’re exploring new designs, pushing boundaries, and growing our community of like-minded individuals.
Conclusion:
The journey from “up-and-coming” to boutique luxe hasn’t been easy, but it’s been worth every step. Thank you for being part of the Royal Bum Co. story—and for believing in what we stand for. The best is yet to come.